At home in global markets

For 30 years, Messe Frankfurt has been active in growth markets worldwide with its sector expertise. A total of 99* trade fairs were held outside Germany in 2017*. The events allow SMEs in particular to gain a foothold in emerging markets.

Based on the successful flagship events at its Frankfurt base, the company is present for its customers at some 50 locations with its brands and brand families, using the familiar product groups and nomenclature. With customised solutions and concepts, the individual events are coordinated in terms of schedule and geographic location in the various regions. For instance, Automechanika in Buenos Aires, Light Middle East in Dubai and Prolight + Sound Shanghai offer exhibitors and visitors the same high quality standards as their respective parent events in Frankfurt. The success of this model can be seen in the fact that many of our foreign events are the second- or third-largest in their respective sectors worldwide – the largest being the corresponding flagship event at our Frankfurt base. The Messe Frankfurt Group has a powerful global network consisting of 28 subsidiaries and more than 50 sales partners serving 178 countries.

In Asia, Messe Frankfurt is one of the few foreign trade fair companies that, by means of a number of subsidiaries, is in a position to organise trade fairs throughout China as well as in India, Japan, Korea and Taiwan. Hong Kong is the headquarters of Asian holding company Messe Frankfurt H.K., from where the entire Asian business is run. The Group is the largest trade fair organiser in China with over 30 events as well as being the largest offshoot of a German trade fair company. With 20 events to its credit, Messe Frankfurt is also the largest organiser in India.

Messe Frankfurt’s activities outside Germany have a positive effect on its events in Frankfurt. Three-quarters of exhibitors and half of visitors to the Group’s events come from outside Germany. This international component is well above average in the trade fair sector.

*preliminary numbers 2017

Messe Frankfurt subsidiaries abroad

Background information on Messe Frankfurt
Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With more than 2,500* employees at some 30 locations, the company generates annual sales of around €661* million. Thanks to its far-reaching ties with the relevant sectors and to its international sales network, the Group looks after the business interests of its customers effectively. A comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent). *preliminary numbers 2017
For more information, please visit our website at:
www.messefrankfurt.com   |  www.congressfrankfurt.de   |  www.festhalle.de